140 Miles   •   34,200 Impressions Per Month
Discover The Blue map
The 19 locations where ads are viewed daily:
  • Port Huron: McMorran Arena, Great Lakes Maritime Center (seasonal), Daybreak Café, Cheap Charlies, Blue Water Area Convention & Visitors Bureau, USA Welcome Center/Rest Area
  • Port Huron Hotel Lobbies: DoubleTree (by Hilton), Hampton Inn, Holiday Inn Express, Best Western
  • St. Clair: Voyageur Restaurant, TAP Café
  • Clay Twp: Club Capri
  • Marysville: Super 8 Hotel
  • Marine City: Anita's Bar & Grill
  • Lakeport/Lexington: George's Coney Island
  • Port Sanilac: Stone Lodge Restaurant
  • Harbor Beach: Smalley's Bar & Grill
  • Port Austin: Visitor Center
The Discover the Blue initiative (www.bluewater.org), in affiliation with the state’s Pure Michigan travel & tourism campaign, seeks to promote 140 miles of shoreline that unite the nine waterfront towns of Algonac, Clay, Marine City, St. Clair, Marysville, Port Huron, Lakeport, Lexington, Port Sanilac, Harbor Beach and Port Austin. These charming communities form what is called the Blue Water Area.

Each summer, these communities offer their very own calendar of events and activities. The goal for each community then is to promote these events and bring families from all across the Blue Water Area to stay and attend.

In May 2011, we were commissioned by Discover the Blue to install highly-visible HD Displays in local high-traffic establishments, and secure advertisements from local businesses that can benefit from the Blue Water Area’s travel and tourism.

Through CVM and the Discover the Blue network, our advertising clients:
  • Display their digital ad in a wide market using strategic business locations throughout the Blue Water Area
  • Reach potential clients and customers in both regional and local markets
  • Target captive audiences--displays are located in areas where potential customers are waiting in line at the checkout, sitting in restaurants, or passing by in high foot-traffic areas
  • Increase visibility--and sales potential--outside of your community
  • Spotlight lesser-known areas of your business

Download our sales brochure (PDF) for the Discover the Blue Network.  Call our sales team today at 810-637-1259 for more information on pricing and discounts for multi-month and multi-network agreements.